Summary
Astra is an AI-powered agent platform designed to help revenue teams qualify leads, engage customers, and build pipelines—faster and smarter. This article gives you a quick overview of what Astra does, who it's for, how it works, and why it’s built for modern sales teams looking to scale with automation.
Introduction
Astra – make your sales smarter!
In today’s fast-paced sales environment, Astra acts as your always-on AI teammate. It's built for the AI era and helps revenue teams automate the way they engage, qualify, and convert leads—without needing code or complex setup.
What Astra does
Astra is an intelligent agent platform that helps you:
Create custom AI sales assistants that understand your product and your customer journey.
Qualify leads automatically by answering questions, capturing intent, and pushing high-quality leads to your sales team in real time.
Scale your outreach with conversations that feel personal—delivered through chat or voice.
Who is Astra for?
Astra is built for revenue teams that want to scale without sacrificing personalization. It’s especially useful for:
Sales teams at B2B SaaS companies looking to pre-qualify inbound leads on their website.
Startups that want to move fast and automate early conversations without hiring a large team.
Marketing teams that need to engage visitors and capture high-intent leads around the clock.
Customer success teams that want to guide users toward onboarding or upgrades.
B2C companies offering high-value products or services such as financial services, healthcare, or luxury goods - who need to qualify and convert leads.
Real-world examples
A SaaS sales team uses Astra on their pricing page to answer product questions and qualify prospects based on company size and needs—before handing them off to a rep.
A startup marketing team uses Astra to run voice-based lead capture campaigns, collecting user preferences and syncing them directly to their CRM.
A customer support team configures Astra to triage sales-related queries and direct hot leads to the sales inbox in real time.
A B2C healthcare company uses Astra to screen and pre-qualify leads for a health plan before booking a consultation.
A B2C luxury travel agency uses Astra to qualify trip inquiries by collecting traveler preferences, budgets, and timelines - then routes leads directly to their concierge sales team.
Key features
Here’s what you can do with Astra:
🛍️ Automate product introductions and answer visitor questions instantly.
📝 Guide users to share their information to better understand their intent and needs.
🗣️ Use voice-powered conversations for a hands-free, natural customer experience.
📤 Send high-intent leads directly to your sales team or CRM the moment they’re ready.
📊 Analyze user behavior to spot and filter your most promising leads.
Why use Astra?
No code needed: Anyone can get started—no technical skills required.
Fast setup: Go live in just 5 minutes.
Voice support built-in: Engage leads with AI-powered voice agents.
Built for scale: Your AI sales assistant never sleeps.
Astra helps you capture every opportunity, qualify every lead, and support your sales team with actionable insights—automatically.